The shwego™ Story
A company born out of service to our clients.
About Us
shwego™ was born out of a friendship and a shared passion for innovation. In 2019, Sam Puleo and Junny Kim met while working on a project together, quickly realizing they shared a deep understanding of technology and a drive to solve complex problems. Their friendship grew, and by 2020, Sam had launched Shwego Media LLC, a digital marketing agency dedicated to helping service contractors grow their businesses. Throughout this journey, Sam regularly sought Junny’s counsel, benefiting from his expertise and thoughtful advice.
In 2022, a pivotal moment occurred when one of Sam’s clients expressed the need for a simple, yet effective job scheduling and dispatching application. Seeing an opportunity to make a real difference, Sam built a prototype for the client. The impact was profound—the client completed over 30,000 jobs using the app within the first 12 months. This success sparked an idea in Sam: what if an enterprise version of this tool could help service contractors everywhere?
Sam knew he needed a partner with deep technical expertise to bring this vision to life. He turned to his trusted friend Junny, who had over a decade of experience in software architecture and product development. Together, they recognized the potential to create something truly transformative.
In 2024, Sam and Junny co-founded Shwego Solutions LLC d/b/a shwego™ as a software company with a clear mission: to provide service contractors with a simple, easy-to-use solution that would streamline their operations and help their businesses thrive. Today, shwego™ is a testament to their shared vision and commitment to making a difference in the service industry, offering a powerful yet intuitive platform designed to meet the unique needs of service contractors across the country.
The Beginning of a Friendship
Launch of Shwego Media LLC
The Prototype That Sparked an Idea
Founding of shwego™
Our Mission
Our mission is to empower service contractors through technology that saves them time, improves organization, and allows them to focus on business growth.
Our Team
Our team is the heart of shwego™, driven by the shared commitment of co-founders Sam Puleo and Junny Kim to serve our clients with innovation and dedication. With a blend of industry expertise and technical prowess, we came together to create a solution that simplifies the lives of service contractors, ensuring their success is our success.
Sam Puleo
Junny Kim
Nemanja Bogdanovic
Borko Smolovic
Adnan Bajric
Jaksa Riger
shwego™ Core Values
Simplicity
We believe in creating software that is easy to use, with intuitive features that streamline operations, so our clients can save time and focus on what they do best.
Innovation
We are committed to continuously improving our solutions and bringing fresh ideas to the table to solve challenges. We never charge our clients for new features.
Client-Centric
Our clients’ success is our top priority. We listen to their needs, tailor our solutions to their unique challenges, and provide exceptional support to ensure our clients thrive.
Integrity
We operate with transparency and honesty, delivering on our promises and building trust with our clients through reliable, quality service and straightforward pricing.
shwego™ 10 Tenants of Success
We build technology with our clients, not just for them, ensuring that every feature is rooted in real-world application and their invaluable feedback.
Our word is our bond, and we remain steadfast in our commitment to honesty and truth, even when it’s difficult.
We deliver “Remarkable Service”—an approach inspired by the timeless values of putting others first and exceeding expectations at every turn.
We pledge to invest in our community, using a percentage of our revenue each year to fund meaningful projects that make a lasting impact.
We believe that when businesses are equipped with the right tools that are used by their team, they can focus on what truly matters: saving time on inefficient tasks, growing, and thriving.
Whether it’s your first day with shwego™ or your fifth year, we treat every client as if they are our only client.
We don’t chase trends; we design solutions that simplify complex tasks, solve real problems, and deliver measurable results.
We take personal responsibility for our work, our promises, and the success of the businesses we serve.
We face challenges with optimism, knowing that a positive attitude fuels creativity, perseverance, and better solutions.
From the smallest interaction to the biggest innovation, we believe in sweating the details because excellence is built one detail at a time.
